How to open an online store step by step?

How to open an online store step by step? Internet store as an investment idea!

Have you ever wondered how online business works? How are online stores created and is the way to the success of e-commerce easy? In this article I will try to evade the secrets of online sales. Of course, the topic is as wide as the river and filled with various exceptions. The main routes leading to an online career are almost unchanged.

Idea for an online store

Of course, the basis and specific seed of every business that is to germinate nicely for us is an idea. It seems like a cliché, but most of them stop there. If you read this article, I understand that you are interested in how sales on the Internet works or you are even interested in opening some kind of online business. Tower me you are special. Most of the society does not search, does not try.


It just lasts. In order to facilitate your task, the idea for an online store must meet two basic conditions. It must be good, but it is obvious. The second condition is that you have to draw not only money but also satisfaction from it, and it would be best if running a future online store was your passion.

If I hadn't written further, a herd of malcontents, claiming that money doesn't stink, would have collapsed in the comments. The important thing is that e-commerce earns money, and the fact that you curse on it is less important issue. You can forget about it with an evening beer.

Passion in e-business

What's the passion in all this? 

Passion will help you survive the hard beginnings of e-commerce. Passion will help you choose the best product and infect your customers with your enthusiasm and become their best advisor in the industry in which you operate. If you love your job you will outdo everyone who does not like your job or treat it indifferently. It will be easier for you to maintain perseverance and consistency in striving for success, because individual mistakes will not be able to mislead you.

Building an online store

Once we find what we want to do for years to come, we move on to the second stage, which is building an online store. The very development of the graphic design and sales platform can be left to a company that knows how to do it. You will be responsible for many other things.  First of all, you have to think about the place of running the e-commerce business does not require a luxury pavilion on the promenade, but you have to have some neat room. How will you get the goods, for what and from where and whether you will earn on its sale.

Prices must be competitive, and add an interesting visual identification to the price, so that you will be remembered by the customer, you will become more interesting. Throw in the passion I wrote about before. It will allow you to enchant the customer. Before placing an order with an interactive agency, check how the competition is doing, what is good and what is bad. Do what they do with the fact that they correct their disadvantages right away. If you have already organized the goods, warehouse, online store, it's time to go only sign an appropriate contract with a courier company.

Promotion of the online shop

The store works, looks beautiful, functionality crushes the competition. You are waiting with full enthusiasm for live chat to advise everyone as well as possible, but there is nobody here. In your imagination you can see crowds of passers-by passing you with full indifference, and you are stuck staring at them from behind the counter. As if you were imagining the location of your store, it should be the planet Kepler 438b. If you do not know it and are not aware of its existence it is the same as with customers and your store. They do not know that you live and run such a store at all.

We start the promotion of the online store from our own backyard. As far as independent promotion is concerned, the easiest way to start is from Fun Page on Facebook. You start with your friends and gradually expand this group. If you have chosen this way of promotion it would be good if your online store was equipped with an expert blog, if you pursue your passions it will come easily to you. Blog and Facebook will allow you to build your own community, which will gradually grow, of course, if you serve high quality.

To sum up, if someone tells you that the e-commerce market is already full and concreted, don't believe them. Most likely, you are talking to a person with little desire, or from such a person your interlocutor has information. The most important thing in online business is perseverance, patience and self-discipline. You go to the gym and see the results after a month or two, not who complain that it's too long, in e-business you can see the results after more than half a year. Note that if e-businesses are flourishing it is worth to fight.